Updated : November 25, 2014 03:45 pm,Dubai
By Editor
By Editor
Alliances with key gaming cafes key in engaging with the region’s enthusiastic gaming community
BenQ Middle East & Africa recorded 120% growth in gaming monitor segment for the third quarter of 2014 compared to the same period last year. The significant growth is driven by increase in sales of BenQ 27” Gaming Monitor XL2720Z, alliances with gaming cafes and popularity of its FPS and RTS monitors equipped with the latest technologies for professional gamers.
According to Manish Bakshi, Managing Director, BenQ Middle East & Africa, “The Middle East has a very vibrant and young gaming community and they are a focus segment for us. Today we are the market leader in the region. This year we introduced new pioneering gaming monitors designed in close collaboration with professional gamers to optimize the experience of high speed gaming.
“We also have alliances with key gaming cafes to introduce our products to the region’s enthusiastic gaming community. We are constantly innovating our products to provide the best gaming experience. Fighting Mode and HDMI Output for console games, as well as all the latest features from 1ms GTG to Flicker-free Technology, Black eQualizer, Low Blue Light Technology and Height Adjustment Stand with Precision Scale System are some of the features you will find in our monitors,” Manish added.
Talking about projected growth from gaming monitors, he added: “In 2015, we expect a 20% increase in revenue from our gaming monitor line up and 30% increase in profits. “
BenQ’s gaming monitors are currently available from leading Large Format Retailers (LFR), e-tailers and various gaming resellers.
BenQ’s XL2720Z, introduced into the market in the second half of the year, has proved to be popular among gamers and has helped to boost sales figures.
Built for competitive FPS game play, the XL2720Z takes the explosive thrills of perfect motion gaming to a 27” screen. The stunning monitor is equipped with the latest Motion Blur Reduction technology, Low Blue Light, Gaming-comfort Flicker-free, Gaming Refresh rate Optimization Management (GROM), and Display Pilot feature to deliver agile performance, viewing comfort and convenience all at once – for victory and entertainment.
Developed in collaboration with pro gamers, the XL2720Z has been upgraded to eliminate flickering at all brightness levels. This effectively reduces eye fatigue and elevates gaming performance through extreme visual comfort for even the most hardcore gamers enrolling long hours in action. Armed with the Gaming-comfort Flicker-free Technology, the BenQ gaming monitor is an epic weapon over ultimate rivals.
The newly upgraded Display Pilot function allows users to make all the on-screen display adjustments. The Black eQualizer color engine technology is designed to offer a high level of control and visibility. Dark scenes are brightened without over-exposing the bright areas to preserve vital details, enabling gamers to spot their enemies easily in critical combat and react quickly in any situation.
Fast response time of 1ms GTG means speed without the smear for an enhanced gaming experience. Fast-moving action and dramatic transitions will be rendered smoothly without the annoying effects of smearing or ghosting.