Epson has appointed Jason Whiley as Director of Sales for Epson Middle East. In his new role, Jason is responsible for defining and directing the sales strategy for Epson’s vertical markets in the Middle East region.

Jason rejoins Epson having spent three years as Regional Sales Director for Giesecke and Devrient based in Dubai. He, initially, joined Epson in 1997 as a business unit manager for the Australian business systems division, and later moved to Epson Europe in 2006 where he became responsible for the development and support of system devices in the Nordics, Middle East and Africa. After that he was appointed as Director of Business Systems for Epson Europe where he was responsible for the development and implementation of strategy for business systems products across EMEA.

“I am excited to be back in Epson at a time when Epson Middle East is on a strong growth path. Our focus is to enhance our regional structure, continue to develop our partner network and increase our product and services portfolio to further build on our market leadership. I look forward to working with the entire Middle East team to achieve this,” says Whiley.