ABCOM Promotes Kramer’s Cutting-Edge and Innovative Pro AV Solutions for Businesses


ABCOM is one of the leading AV distributors in the UAE with over 16 years of experience in the industry. The company distributes a broad range of products from Kramer Electronics, an award-winning AV manufacturer. Max Abdullah, Business Head, speaks to The Integrator about the highly-demanded products of Kramer and ABCOM’s participation in GITEX.

Speak about the industry verticals that Kramer focuses on as one of the prominent players in the market?

Kramer offers an extensive and innovative Pro AV solutions portfolio for corporate, education, houses of worship, government, live events, healthcare, and more. Kramer’s products include end-to-end solutions that blend cutting-edge cloud technologies, advanced software, and time-tested hardware, such as Kramer’s award-winning analog and IP-driven solutions for collaboration, streaming, and control.

Max Abdullah, Business Head, Kramer

Are you concentrating on the SMEs sector or large enterprises with your products or solutions?

With industry-leading hardware, advanced software, and cutting-edge cloud technologies, Kramer offers complete AV solutions for any business and corporate environment

Tell us about Kramer and the products in high demand

Kramer offers hundreds of specialty Pro AV products for a vast range of markets and applications. Our products come with a global warranty (up to 7 years on selected products) and friendly tech support to ensure satisfaction.

Currently, we have six products that are in high demand:

VIA Connect²:

  • A smart, secure, wireless, and wired presentation and collaboration platform
  • Meeting participants can display or stream full, uninterrupted video up to 4K@60Hz from their device, and even play YouTube videos in full frame rate
  • Supports 3rd party conferencing and apps, such as Microsoft Teams, and Zoom
  • Super?compact (74x74mm) and flexible to install with both built-in Wi-Fi and LAN connectivity and includes industry-leading 1024-bit encryption for secure use on the internal network
  • Up to four participants can share their screens simultaneously on the main display either using the VIA app mirroring feature, iOS mirroring via AirPlay, Windows & Android mirroring via Miracast or ChromeBook mirroring


  • Powerful pro-audio performance into a compact multi-channel DSP, and 2:1 video switcher, perfect for every space
  • Loaded with features like dual HDMI inputs, a hassle-free class-compliant USB audio interface, and a gorgeous intuitive web GUI
  • Supporting up to 4 microphones
  • PoE provider with optional mains powering from the connected power adapter
  • Up to 4K60 4:4:4
  • HDMI audio de-embedding

Kramer BRAINware

  • Ethernet Master / Room Controller Software
  • Fully customizable UI
  • Replaces physical Brain
  • Scalable & flexible control
  • Designed for KT–107, KT–107RB, and KT–107S touch panels


  • The Next Generation Compact Switcher-Scaler / HDBaseT
  • Delivers a fully-featured 4K60 scaler/switcher in a compact form factor ideal for any setup
  • Simultaneous HDMI & HDBT outputs
  • Up to 4K60 4:4:4 HDMI
  • 4xHDMI and 1xVGA inputs
  • Flexible control: front-panel, RS-232, web pages, contact closure switches



  • High-performance AVoIP streaming solution that is economically advantageous and highly scalable
  • Supports 4K@60 4:2:0 AV content with latency the maximum latency between 30-50ms and switching time of up to 1 second, using over 1Gbit IP network
  • Provide easy to use, modern, embedded web-based UI
  • Provide a one-stop solution for a network AV installation of up to 1000 devices


  • 3G HD–SDI Multiviewer
  • Data Rate — 3Gbps.
  • Multi–Standard — SDI, HD–SDI, 3G HD–SDI
  • Kramer re–Klocking™ & Equalization
  • Control — Ethernet & RS–232

Is Kramer presenting its solutions and services at GITEX Technology Week? If so, which are they?

Yes, we are in Hall 4 – Stand C1 (H4C1) at the GITEX venue. The following are the products we are presenting this year. VIA Connect², DSP-62-AEC, Kramer BRAINware, VP-440X, and KDS?6 (AV over IP), and MV-6

What is the present stature of the AV distribution business in the UAE and its prospects?

I think the UAE AV distributors continued to add value to the AV market and clients by presenting and offering the advent of new platforms and technology within the AV industry. At ABCOM, we stay ahead of the curve by offering the latest cutting-edge technology from the industry’s leading manufacturers such as Kramer Electronics.