Riverbed’s Theme: “Illuminate, Accelerate and Empower Every Digital Experience”


Ghassan Abou Rjeily, Regional Channel Sales Manager – META, Riverbed speaks:


This year, our participation at GITEX will centre around the theme “Illuminate, Accelerate and Empower Every Digital Experience”. Visitors to our stand will have the opportunity to learn how Riverbed is evolving all parts of its Alluvio Unified Observability and Acceleration portfolios.

Solutions that Riverbed Will be Showcasing

At GITEX this year, we will showcase two industry leading product lines – Alluvio by Riverbed, our Unified Observability portfolio and Riverbed Acceleration. These portfolios represent the logical evolution of our company which this year has celebrated its 20-year anniversary.

Our Unified Observability software portfolio has been designed to provide IT with a unified view to see t

Ghassan Abou Rjeily, Regional Channel Sales Manager – META, Riverbed

hrough massive complexity and transform data into actionable insights across the entire digital ecosystem. This enables organizations to provide seamless digital experiences that drive enterprise performance for both the employee experience (EX) and customer experience (CX).

Expectations and Plans

The demand for and participation at in-person event has rebounded this year so we expect a heavily attended show that will present us with the opportunity to engage with customers, partners, and prospects from all across the region. We have set clear objectives for our presence at GITEX. These include evangelising attendees on the rapidly growing Unified Observability segment which is set to be a US$19billion market, and how Riverbed’s industry leading solution is complimented by our established Riverbed Acceleration portfolio.

Forward-Looking Plans

2022 has been a landmark year for Riverbed as it not only marked our company’s 20-year anniversary, but also saw us launch our new brand identity – including the new Alluvio by Riverbed portfolio for Unified Observability – reflecting the evolution of our company, technology, and the market. Our regional strategy is aligned with our company vision and our focus has been directed at building on the incredible momentum we have established in the Middle East, and Africa region.

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