Updated : February 17, 2015 11:15 pm,
By Editor
By Editor
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The company unveils its vision for Living Smarter at the 2015 Samsung MENA Forum with Next-Generation Technology
Samsung has announced the launch of ten new multi-function printer (MFP) models in the MENA region, which were among the products showcased at the 2015 Samsung MENA Forum in Antalya . The MFPs are the first printers of their kind to be equipped with an Android operating system, and are designed to be more independent, intuitive and scalable for all types of business environments.
As part of Samsung’s focus to develop printer solutions that seamlessly fit into the IT and Smart office ecosystem, the new Android based MFPs will feature Samsung’s Smart UX Center to operate independently without a PC, app scalability, and a consumer friendly UI.
The launch of Samsung’s Smart MultiXpress series of MFPs will both increase business customers’ efficiency and productivity, as well as provide even faster document processing speed – output speed is up to 1.5 times faster than previous 1GHz single-core CPU thanks to its 1GHz dual-core CPU – and enable multiple users to print and scan large documents without disruption.
At the 2015 Samsung MENA Forum in Antalya, where Samsung Electronics showcased its vision for smarter living, other products showcased included the 88-inch SUHD TV and its new audio solutions and the new NX500 camera, inspired by the performance and features of Samsung’s award-winning NX1 series. In addition, Samsung demonstrated its new line up of sleek Galaxy A smartphones, which offer ways of capturing and sharing digital experiences.
“Samsung is all about delivering amazing experiences, and we can do this because of our intense focus on the needs of consumers,” said Choong Ro Lee, president of Samsung Middle East and North Africa. “This region has been one of growing importance for us over many years, with a demographic of early adopters for new technology. The MENA region has been a strong supporter of Samsung and we continue to pledge our commitment to delivering innovation that brings new experiences and enhanced engagement to their lives”
As part of our growing role in the region, Samsung has also been undertaking significant efforts to enhance the IT experience and to support the education for the children and youth, through Samsung Smart School Initiatives. Samsung has also collaborated with NGOs, Ministries of Education and universities to create applications or full content solutions to help provide a better learning experience. Through these partnerships, Samsung have initiated the Samsung Academy Program which provides high school students to study the technical learnings of Samsung products, with the opportunity of internships on graduation.
Lee continued, “Samsung views its community involvements as completely separate from its commercial activities and hence looks at delivering on quality support that can really make a difference rather than spreading our efforts thin across many. We tie up with NGOs who understand our business objectives and are aligned with our goal in utilizing technology to drive a better, safer and healthier world.”