KENYAN INTERNET/DATA MARKET IN STRONG REBOUND

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Updated : April 20, 2014 12:00  pm,Dubai
By Editor

Mobile-surfingMobile subscribers remain the greatest contributor of internet/data subscriptions accounting for 99 per cent of total subscriptions in Kenya

The Internet/data market segment in Kenya recovered lost ground during the period October to December 2013 to stand at 13.1 million subscribers up from 11.9 million in the previous quarter, figures released by the Communication Commission of Kenya, (CCK) show.
According to the second quarterly sector statistics report for the year 2013-14 by the CCK, the 13 per cent growth could be largely driven by the numerous promotions and special offers on Internet/data by the mobile operators as a strategy towards growing their market shares. Mobile subscribers have remained the greatest contributor of internet/data subscriptions accounting for 99 per cent of total subscriptions.
Similar to the growth trend observed in data/internet subscriptions, the number of estimated internet users increased by 11.0 per cent during the quarter under review to record 21.2 million users up from 19.1 million estimated in the previous quarter.
The mobile telephony sector saw a marginal increase in subscribers to 31.309 million from

31.301 million during the previous quarter. Mobile penetration remained unchanged at 76.9 per cent.
Fixed telephone services continued on a downward trajectory however. The total fixed lines were recorded at 205, 856 down from 209,339 lines in the previous quarter while fixed wireless subscriptions declined by 1.2 per cent to stand at 148,823.