With Strong Legacy of Supporting SMEs, Trigon Extends its Winning Streak


Trigon LLC, an Al Ghurair Group Company, is a front runner in the distribution of professional displays and AV integration in the UAE. Kamran Khayal, General Manager at Trigon speaks to The Integrator on various dimensions of distribution, technology, and display market.

Walk us through the categories of IT products Trigon mostly distributes to enterprises

Trigon is one of the biggest ICT distribution companies in the Middle East and an authorized distributor for leading IT and consumer electronic brands, i.e., Samsung, LG, D-Link, Acer, Asus, Ergotron, Brother, Netgear, Transcend, Philips, AOC, etc. We also focus on distributing large-scale infrastructure solutions, commercial displays, PCs, and monitors for various industries across the Middle East region.

Tell us a bit about Trigon’s association with the small, medium (SMEs), and large enterprises in the region

2022 marks a milestone of 25 years for Trigon and we carry a strong legacy of supporting SMEs since the inception of the company. Small and medium enterprises (SMEs) constitute a significant portion of business for Trigon. We are creating income opportunities and empowering our network of SMEs by providing product

training, credit facilities, and access to the latest technologies. Also, with our comprehensive and turnkey solutions, we address all the technology needs of large enterprise customers wherein we have been involved in the concept, design, and implementation of various large-scale projects. We are one of the first ICT companies to collaborate with all major retailers including Carrefour, Jumbo, Lulu, Sharaf DG, E-max, Virgin Megastore, and many others. Apart from that, we did iconic projects for Expo 2020, Burj Khalifa, Royal Atlantis, and Dubai Airport, and the very recent one is the implementation of LED screens in the control room of Meydan racecourse in Dubai.

Explain the after-sales services that Trigon offers to its customers. How comprehensive they are?

We are continuously investing to strengthen our supply chain to ensure 100 percent customer satisfaction. We have a 19-member team who looks after the after-sales services covering areas such as In house repairs, onsite support, 24X7 support, system integration, and annual maintenance contracts. We have our warehouse and distribution services located in Dubai, Jebel Ali, Riyadh, Manama, and Muscat and these locations serve as a strategic gateway for all our customers.

Describe the competencies of Trigon in supplying the latest and cutting-edge technologies to enterprises.

We rely on our strategic vendors, who happen to be leading global brands, to offer a wide range of turnkey solutions covering AI displays, wall mounts solutions, next-gen video communications, interactive displays, gaming monitors, consumer, commercial, and gaming notebooks, networking solutions, indoor/outdoor LED display solutions and kiosks. We are actively engaged with 700+ channel partners, power retailers, system integrators, and AV consultants.

GITEX 2022 trade show is approaching and how does Trigon plan to present its brand and solutions at the event?

This year, Trigon is participating in GITEX with PeopleLink, one of our recently collaborated vendors. PeopleLink is a pioneer in modern video conferencing technology. PeopleLink offers robust, innovative, next-generation video-enabled business process software products such as video commerce, video governance, telemedicine, virtual LMS, and audio video peripherals targeting various industry verticals and establishing its position as A2Z of enterprise collaboration.

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